Connecting Rural Artisans to the World—With Intention

This is more than a shop.
It’s a movement rooted in dignity, alignment, and possibility.

Shop the Pilot Collection

We don’t just work in Africa. We align with Africa.

Align with Africa is a social enterprise redefining what development looks like—led by communities, fueled by partnership, and powered by storytelling.

In deep collaboration with the Kenya-based Kadana Foundation, we co-design initiatives with rural artisans and local leaders—ensuring the people most affected by global challenges are also the ones leading the solutions.

Meet Our Partners at Kadana

Our
Vision

We believe those closest to the problems are also closest to the solutions—and deserve the power and resources to lead them.

That’s why we pay artisans prosperity wages up front and reinvest proceeds into the priorities they choose—from regenerative agriculture to circular manufacturing.

This is a new model for development:

Community-led.
Rooted in local expertise.
Designed to scale.
And always grounded in respect.

Shop With Purpose

Every piece in our shop was handcrafted by artisans in Kenya and Tanzania—many of them women, all of them changemakers.

Artisans were paid in full, before a single product shipped.
Proceeds fuel community-led solutions.

When you shop here, you’re not giving aid.

You’re investing in alignment.

Explore the Collection

How We Align

We don’t say yes to everyone.

Before we accept funding or build partnerships, we seek alignment—because integrity protects everything we’re building.

Our one-page How We Align Manifesto outlines what we stand for—and what we won’t compromise. It’s how we protect our partners, honor our model, and stay true to the future we know is possible.

Read the Manifesto

What happens when we let the communities lead instead?
—Akinyi Awora, Kadana Foundation

Want to collaborate, learn more, or explore aligned partnership?

Reach out to info@alignwithafrica.com, or use the form below.

Your Name

Your Email

Your Message